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Power Down, Save Up: MISO Strategies for Rising Energy Prices

Power Down, Save Up: MISO Strategies for Rising Energy Prices

As energy prices surge across the MISO region, businesses are under pressure to manage costs without compromising their operations or reliability. During this recent webinar, our experts explored how NRG’s Load Management can help organizations reduce exposure to peak pricing, strengthen grid resilience, and unlock new revenue streams — turning today’s volatility into tomorrow’s opportunity.

Watch the webinar

Put these strategies to work:

  • Decode Market Drivers: Understand what’s fueling capacity price increases in the MISO region and how they compare to PJM trends.
  • Activate Demand Response: Discover how demand response works and how your business can leverage this program.
  • Maximize Year-Round Value: Discover how to turn demand response into a continuous cost-saving strategy — not just a summer solution.
  • Targeted Guidance: Special focus on MISO region businesses navigating volatile energy markets.

Read the Q&A

Review our Q&A for more detail on topics discussed during the webinar, as well as questions that we couldn’t cover during the live event.

Download the Q&A

Speakers

Sam Birgin – Technical Sales East, NRG Energy, Inc.

 

Sam has 14 years of experience in the energy industry, with a background in multiple competitive markets. Prior to joining NRG, Sam worked for some of the largest energy consultants and energy suppliers in the U.S. For NRG, he serves on the Technical Sales team as the representative focusing on the PJM and MISO regions. Sam is responsible for strategic power and gas solutions, as well as assisting customers with their demand response and renewable energy needs. He holds a B.S. in Business Marketing from Illinois State University, and an MASc in Environmental Management, focusing on Energy and Sustainability, from the University of Denver.

Elizabeth Melisz - Technical Sales, Portfolio Services, NRG Energy, Inc.

 

Elizabeth has over a decade of energy industry experience in North American regulated and deregulated markets. For the Technical Sales team, she specializes in the PJM, NYISO and NEISO regions, providing strategic solutions such as managed products, demand response, and renewables for commodity customers. She holds both CEM and CEP accreditation, and a B.S. from Medaille University.

 

Moderator

John Mehling - Senior Sales Manager, Mid-Continent, NRG Energy, Inc.

 

John brings over 25 years of energy industry experience to his role as Senior Sales Manager for the Mid-Continent region. He began his career in 1997 with Louisville Gas & Electric Energy and has since held key positions at ProLiance Energy, Hess Energy, Direct Energy, and now NRG Business. John’s expertise spans both wholesale and retail energy markets, with a strong focus on natural gas, power, demand response, and sustainability solutions. Since joining NRG’s Sales organization in 2024, he has led strategic growth initiatives across the Mid-Continent region, helping customers navigate a dynamic energy landscape. He holds a bachelor’s degree in Business Administration and Management from Bellarmine University and an MBA from the University of Louisville — credentials that complement his deep industry insight and leadership acumen.

 

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